Environment Friendly Flash Catalog
November 13th, 2008 by Flash CatalogPaper Catalogs are Destroying North America’s Endangered Forests
Each year, catalogers mail out more than 20 billions catalogs – that’s 67 catalogs for every man, woman and child in the US. Almost none of this paper contains any recycled content. Hence every year, over 8 millions tons of trees are cut down to make catalogs alone. Worst of all, most of those catalogs are unread and discarded. Paper catalogs are needlessly consuming North America’s most valuable forests and filling our overburdened landfills. (Stats as per ForestEthics)
Environmentally Smart Catalogs are Good Business
In an era of increasing competition and growing public concern about corporate responsibility, companies can demonstrate their values and protect their brands by becoming Endangered Forest-friendly. By switching to flash catalogs, advertisers and catalogers can save forests, energy and water. Using online flash catalogs instead of paper catalogs also reduces solid waste going to landfills, and prevents air and water pollution.
The Time is Right for Industry-Wide Change
Consumers are learning that paper catalogs do much more than clog their mailboxes. They are concerned about the impacts of paper manufacturing and use on their forests and environment. Responsible business practices improve customer loyalty and reduce the risk of controversy. Several big companies like New Age Industrial and AZX Sport have switched to a flash catalog or eCatalog. It is time for other catalogers and advertisers to do the same.
eCatalog Creator is a digital publishing service which converts your paper catalog into an online page flip flash catalog. Help us protect the Endangered Forests by reducing paper use. Convert your paper catalog to an eCatalog now!
Tags: ecatalog, ecatalog creator, flash catalog, page flip, paper catalog